11x vs Second Nature
A side-by-side comparison of capabilities, autonomy, integrations, and pricing to help you choose.
Short answer: choose 11x if you want ai digital workers for outbound sales prospecting and voice outreach (Supervised agent, enterprise); choose Second Nature if you want ai roleplay platform for sales reps to practice pitches and objections (Assistant, contact).
| 11x | Second Nature | |
|---|---|---|
| What it is | AI digital workers for outbound sales prospecting and voice outreach | AI roleplay platform for sales reps to practice pitches and objections |
| Type | agent | product-with-agents |
| Autonomy | Supervised agent | Assistant |
| Pricing | enterprise · $3,750/mo (Alice Growth, billed annually) | contact |
| Best for | mid-market, enterprise | mid-market, enterprise |
| Deployment | saas | saas |
| Modalities | text, email, voice | voice, video, text |
| Models | proprietary | model-agnostic |
| Protocols | function-calling, rest-api | rest-api |
| Integrations | HubSpot, Salesforce, Slack, G2, Gmail | Salesforce, HubSpot, Cornerstone, Docebo, SuccessFactors, Adobe Learning Manager |
| Capabilities | 4 documented | 4 documented |
11x
- +Consolidates research, list-building, multi-channel sending, reply handling, and meeting booking into one platform with CRM sync
- +Offers both outbound text/email (Alice) and AI voice agents (Julian, Mike)
- +Unified API and webhooks across workers for triggering actions from your own stack
- -TechCrunch reported in March 2025 that 11x had been claiming customers it does not have, with former employees alleging inflated ARR and high churn; 11x disputed parts and stated a retention figure (reported allegations, not adjudicated facts)
- -Pricing is high and largely opaque, with annual contracts and an entry plan in the tens of thousands per year
Second Nature
- +Realistic AI roleplay with a buyer that pushes back, in a safe practice environment
- +3D avatar video simulation rather than audio-only
- +Integrates with major LMS and CRM systems for enablement
- -Training assistant only: it does not take real actions or talk to live customers
- -Enterprise-only custom pricing, inaccessible for small teams
Which should you choose?
11x is ai digital workers for outbound sales prospecting and voice outreach, best for mid-market, enterprise. Second Nature is ai roleplay platform for sales reps to practice pitches and objections, best for mid-market, enterprise. The right choice depends on the autonomy level you want, your existing integrations, and your budget, all compared above.