11x vs Lemlist
A side-by-side comparison of capabilities, autonomy, integrations, and pricing to help you choose.
Short answer: choose 11x if you want ai digital workers for outbound sales prospecting and voice outreach (Supervised agent, enterprise); choose Lemlist if you want multichannel outbound sales platform with ai agentic enrichment and signals (Supervised agent, subscription).
| 11x | Lemlist | |
|---|---|---|
| What it is | AI digital workers for outbound sales prospecting and voice outreach | Multichannel outbound sales platform with AI agentic enrichment and signals |
| Type | agent | product-with-agents |
| Autonomy | Supervised agent | Supervised agent |
| Pricing | enterprise · $3,750/mo (Alice Growth, billed annually) | subscription · Email from $69/mo per seat ($55/mo billed annually); Multichannel from $109/mo per seat ($87 annual) |
| Best for | mid-market, enterprise | smb, mid-market |
| Deployment | saas | saas, api |
| Modalities | text, email, voice | text, email, voice, api |
| Models | proprietary | proprietary, gpt, claude |
| Protocols | function-calling, rest-api | rest-api |
| Integrations | HubSpot, Salesforce, Slack, G2, Gmail | HubSpot, Salesforce, Pipedrive, Zapier, Make, Slack |
| Capabilities | 4 documented | 4 documented |
11x
- +Consolidates research, list-building, multi-channel sending, reply handling, and meeting booking into one platform with CRM sync
- +Offers both outbound text/email (Alice) and AI voice agents (Julian, Mike)
- +Unified API and webhooks across workers for triggering actions from your own stack
- -TechCrunch reported in March 2025 that 11x had been claiming customers it does not have, with former employees alleging inflated ARR and high churn; 11x disputed parts and stated a retention figure (reported allegations, not adjudicated facts)
- -Pricing is high and largely opaque, with annual contracts and an entry plan in the tens of thousands per year
Lemlist
- +True multichannel in one workflow (email, LinkedIn, calls, WhatsApp, SMS) with a unified inbox
- +Built-in lemwarm deliverability/warmup included on every paid seat
- +Large lead database (650M+) with waterfall enrichment and signal-based triggering
- -Per-seat pricing plus pay-per-success credits (enrichment, verification, signals) stacks up beyond the headline price
- -Multichannel features (LinkedIn, SMS, WhatsApp, dialer) require the higher Multichannel plan
Which should you choose?
11x is ai digital workers for outbound sales prospecting and voice outreach, best for mid-market, enterprise. Lemlist is multichannel outbound sales platform with ai agentic enrichment and signals, best for smb, mid-market. The right choice depends on the autonomy level you want, your existing integrations, and your budget, all compared above.